Thursday, September 15, 2011

2 Thumbs Up For Google's +1 Button



As a business owner, you most likely already realized the importance of establishing a trusting relationship with potential and existing customers.

People tend to like what others like-and this BUILDS TRUST that can spread quickly.

+1 lets you share recommendations with friends, contacts and the rest of the web when your advice is most helpful – on Google search. Similar to Facebook's "LIKE" button, +1 allows the end user to have a say in things.  Allowing the potential or existing customer to provide you with feedback about your product or service goes a long way nowadays.  3rd party credibility features such as the +1 button from Google  and Facebook's "Like" button allow prospects to interact with your brand and establish instant TRUST.

The closer you are to someone emotionally, the less believable you are in most other areas. On the other hand, the farther away emotionally, the more believable you are.

When you phrase your wisdom, opinion, or instruction as having come from someone else (a 3rd party), the person with whom you are sharing this information with, is more likely to accept it as TRUE and believable.

3rd Party Credibility is based on the human tendency to value the opinion/expertise of someone outside their circle of influence more than someone within.

By providing prospects and existing customers the ability to voice their opinions, your brand and or company will create instant credibility, TRUST and an authoritative online web presence.

Insert the code onto your page today. Just copy and paste the following code below onto your site.

CODE:

<!-- Place this tag where you want the +1 button to render -->

<g:plusone></g:plusone>

<!-- Place this render call where appropriate -->
<script type="text/javascript">
  (function() {
    var po = document.createElement('script'); po.type = 'text/javascript'; po.async = true;
    po.src = 'https://apis.google.com/js/plusone.js';
    var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(po, s);
  })();
</script>

POST in partnership with DesignLingo. [ Written by Creative Legacy Agency }

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